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EV-27642 - Attracting New Contact Lens Wearers ." Comfort Technology in Daily Disposable Materials. (2010-09-16 08:30:00) 1.0 contact lens point CIBA VISION PRACTICE ACADEMY Daily disposable lenses are the fastest growing modality. Much of this growth has come from new wearers being recommended this type of contact lens by their Eye Care Practitioner. This course demonstrates how both the practitioner and their practice can benefit from this growth, providing the practitioner with new, innovative techniques in introducing lenses to non-wearers. These innovative techniques can enhance the customer journey, help to grow the value of contact lenses within your business and build patient loyalty, and have been shown to assist in the purchase of higher value spectacles. In addition this course offers education in modern contact lens material technology, covering the latest innovations available to improve wearer comfort throughout the day and achieve biomimesis ." the ultimate aim in contact lens development.   
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EV-27549 - Communication Strategies ." Enhance the Patient Journey. (2010-09-16 09:00:00) 1.0 general point CIBA VISION PRACTICE ACADEMY The Practice Academy recognises that effective communication is a very broad subject. With our trainers being able to offer a flexible and interactive approach to training, this course can take advantage of a uniqueness of what the Practice Academy offers. By taking into account the clinical and business needs of the practice, the trainer is experienced in working with the practice to identify areas of communication to best help develop their interaction with patients. In so doing, the practice can then deliver excellence in customer service and build a more effective and successful practice  
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EV-29495 'Optical Management & Marketing' Module 5 (2010-09-16 09:00:00) 1.0 general point Total Marketing Resouce The 'Optical Management & Marketing' course concentrates on th 'How to' of practice staff development, helping practice owners and managers develop their most important practice asset - their staff team.
Also ways to successfully market and promote clinical care and teccnical expertise, in a proffessional mannner are reviewed.  
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EV-29494 Optical Management & Marketing Module 2 (2010-09-16 09:00:00) 1.0 general point Total Marketing Resouce This second module of the six contained in the full day 'The Optical Management & Marketing Course' concentrates on the 'How to' of practice staff development- helping practice managers and owners develop their most impotant their staff team  
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EV-29493 Optical Management & Marketing Module 1 (2010-09-16 09:00:00) 1.0 general point Total Marketing Resouce This course concentrates on the 'how to' of optical staff development, helping practice managers and and proffessionals develop their most important asset - their staff team  
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EV-28534 See at all distances - What ever your WorkStyle (2010-09-16 09:20:00) 1.0 general point Association of British Dispensing Opticians Distinguishing between the different types of OPALs (Occupational Progressive Addition lenses) available we will be analyzing the design characteristics and applications of a broad range of OPALs on the market  
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EV-29464 Frame Manufacturing, Colours and Design (2010-09-16 09:30:00) 4.0 general points TD Tom Davies TD Tom Davies is a Bespoke Eyewear company and we provide Opticians with the ability to order made to measure frames and sunglasses. The system allows the Optician to change the design and fitting of any of our frames. This CET Event is part of our 1 Day Design School which teaches all the skills needed to design and order a modern day handmade frame.  
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EV-28536 “What can we do to make a difference? The changing face of Low Vision Provision” (2010-09-16 10:25:00) 1.0 general point Association of British Dispensing Opticians The aim of this lecture is to provide practitioners with the understanding of the changing landscape of Low Vision Provision in England. With an illustration of how we are uniquely placed to enhance the patient journey of those with visual difficulties by knowing what we can do within our individual practice and how we can interact with colleagues and organisations around us.  
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EV-28332 Titanium and the Optical Market. (2010-09-16 11:45:00) 1.0 general point Association of British Dispensing Opticians Many Opticians believe that all titanium frames are the same. The fact is that a frame only needs a content of 40% titanium to be classed as a titanium frame. It is the other 60% content of the frame that should be of concern to the optician.
The purpose of this presentation is to give the Optician a better understanding of titanium as a material. It will give him/her the history and development of the material, explaining the development of its use in the Optical world and the introduction of NEW titanium alloys which will benefit the end user - THE PATIENT.
 
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EV-29462 Frame and Customer Measurements for Bespoke spectacles (2010-09-16 13:00:00) 4.0 general points TD Tom Davies TD Tom Davies is a Bespoke Eyewear company and we provide Opticians with the ability to order made to measure frames and sunglasses. The system allows the Optician to change the design and fitting of any of our frames. This CET Event is part of our 1 Day Design School which teaches all the skills needed to design and order a modern day handmade frame.  
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